Generalist leader with 20 years digital experience across sales, marketing, product, and operations.
Based in Wellington, I've worked across all kinds of digital businesses, from early-stage startups to large institutions. I understand how the commercial and technical sides fit together, and I'm looking for a senior role where I can own something and help a great team make it better.
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All articlesSeptember 2026
I Wish There Was a Way To…
The phrase that's led to almost everything I've built with Claude Code, most recently a digital business card.
September 2026
A Tournament Clock That Just Works
The apps are a pain and the spreadsheets are clunky, so I built a tournament timer that fits our game.
September 2026
The Poll That Needed a Database
Two poker tools that deliberately have no backend, and the third one that could not get away with it.





